boohooMAN
Review
Continuous newness at low prices, which suits an app built around constant new arrivals and near-permanent discounting. Size guidance matters at this price point and is covered. A good rating across 107,000 reviews.
Screenshots
Functionality breakdown
Commerce
- Apple Pay
- Buy Now, Pay Later
- Google Pay
- In-App Checkout
- Size Guide
- Wishlist
Engagement
- Push Notifications
Personalization
- Account Dashboard
- Order Tracking
About boohooMAN
boohooMAN is the menswear arm of the British online fashion group boohoo, selling fast-moving trend-led clothing at low price points.
The brand releases new styles continuously rather than seasonally, leaning heavily on celebrity collaborations and social media to reach a young male audience, and runs near-permanent discounting as a deliberate pricing strategy.