Beauty by Earth
Review
A clean, well-organised app for a brand whose customers read labels: ingredient detail and product claims are easy to reach, and the range is small enough to browse in full without filtering. Quick checkout and reliable reordering. A 4.9 average across 525 reviews.
Screenshots
Functionality breakdown
Commerce
- Apple Pay
- Google Pay
- In-App Checkout
- Product Reviews
- Wishlist
Engagement
- Push Notifications
Personalization
- Account Dashboard
- Order Tracking
About Beauty by Earth
Beauty by Earth makes natural and organic skincare, sun care, and body products, custom-formulated without hidden toxins, synthetics, or fillers, and priced well below prestige clean-beauty brands.
The company was started by parents frustrated that protecting their children from the sun meant exposing them to questionable ingredients, and built its range — mineral sunscreens, self-tanner, facial care — around that objection.