Truly Beauty
Review
Truly Beauty's app is a fun, playful way to shop its vegan body and skincare range, with reviews and native checkout. A solid DTC beauty app.
Screenshots
Functionality breakdown
Commerce
- Apple Pay
- In-App Checkout
- Product Reviews
- Wishlist
Engagement
- Push Notifications
Personalization
- Account Dashboard
- Order Tracking
About Truly Beauty
Truly Beauty is a vegan personal-care brand making skincare, body care, and hair care. Its formulas pair a clean, vegan base with natural, high-performing ingredients, positioned so customers don't have to choose between healthful ingredients and results.
The brand leans into a playful, indulgent aesthetic and collaborates with physicians and chemists on its formulations.