Brown Sugar Babe
Review
Brown Sugar Babe's app is a clean way to shop its fragrance and body oils, with loyalty and a large, satisfied review base. A well-rated DTC beauty app.
Screenshots
Functionality breakdown
Commerce
- Apple Pay
- In-App Checkout
- Wishlist
Engagement
- Loyalty & Rewards
- Push Notifications
Personalization
- Account Dashboard
- Order Tracking
About Brown Sugar Babe
Brown Sugar Babe is a fragrance and body-care brand best known for its nourishing body oils, which combine scent with skin moisturizing in a single step. The lineup includes perfume oils, designer-inspired scents, men's fragrances, home diffusers, and authentic African black soap.
Centered on self-care and long-lasting fragrance for women and men, it cultivates a loyal community through bestsellers, bundles, and a rewards program.