Wayfair
Review
Scale is the challenge with millions of SKUs, and the app handles it through strong visual browsing and room-based inspiration rather than endless filtering. App-only deals and early access to sales give it an edge over the website. A 4.87 average across 2.5 million reviews.
Screenshots
Functionality breakdown
Commerce
- Apple Pay
- In-App Checkout
- Product Reviews
- Wishlist
Engagement
- Push Notifications
Personalization
- Account Dashboard
- Order Tracking
- Personalized Recommendations
Experience
- AR Try-On
About Wayfair
Wayfair is one of the largest online retailers of furniture and home goods, selling millions of items across furniture, décor, lighting, kitchen, and outdoor from thousands of suppliers.
The company holds almost no inventory of its own, operating instead as a drop-ship platform, and has built a family of brands including AllModern, Birch Lane, Joss & Main, and Perigold across different price points.