Review
Obvi's app is a clean way to shop and subscribe to its collagen and wellness range, with loyalty and native checkout. A well-rated DTC wellness app.
Screenshots
Functionality breakdown
Commerce
- Apple Pay
- In-App Checkout
- Subscriptions
Engagement
- Loyalty & Rewards
- Push Notifications
Personalization
- Account Dashboard
- Order Tracking
About Obvi
Obvi is a health-and-beauty supplement brand built around collagen. Its lineup spans Super Collagen protein powders, its patented Collagenic fat burners, and daily-wellness essentials formulated to support weight management, skin, hair, and overall health.
Products emphasize simple, research-backed, non-GMO, sugar-free, third-party-tested formulas, and the brand leans heavily on its large customer community.