Review
Coupons and the weekly ad drive this category and the app puts both front and centre, with personalised deals and a rewards programme on top. Thousands of products are browsable with project inspiration alongside, which suits shoppers buying materials for something specific. A 4.78 average across 657,000 reviews.
Screenshots
Functionality breakdown
Commerce
- Apple Pay
- In-App Checkout
- Store Locator
- Wishlist
Engagement
- Editorial Content
- Loyalty & Rewards
- Push Notifications
Personalization
- Account Dashboard
- Order Tracking
About JOANN
JOANN was one of the largest fabric and craft retailers in the United States, selling fabric, yarn, sewing supplies, seasonal décor, and general craft materials through a national store network and online.
The chain built its business around sewing and quilting in particular, pairing a deep fabric range with classes and project inspiration.