Review
The BNTO app is built around the rental cycle — choosing styles, managing the plan, and AI styling all live in one place rather than one-off checkout. The subscription mechanics are the focus and are handled cleanly. A different shopping model, well suited to an app.
Screenshots
Functionality breakdown
Commerce
- Apple Pay
- In-App Checkout
- Subscriptions
- Wishlist
Engagement
- Push Notifications
Personalization
- Account Dashboard
- Order Tracking
- Personalized Recommendations
About BNTO
BNTO is a clothing rental subscription that delivers a rotating, AI-styled wardrobe from 240+ curated brands — everyday essentials to elevated labels — for a flat monthly price. Members wear their picks for the month and send back the rest, with no late or damage fees.
It sells directly to consumers on a monthly subscription through its own store and app.